you

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Brands you can step into

Brand strategy, creative direction, identity, and web design.
A multidisciplinary boutique creative house working globally with established founders and distinctive brands.

BOUTIQUE CREATIVE HOUSE

A multidisciplinary studio, crafting bespoke, immersive, and story-led brand & web experiences for founders on their next chapter. The work starts with what's already true about your business. Your story, your people, and the reasons underneath every decision. What comes out of it is a brand world your clients can walk into–an identity, a website, and the pieces your business actually runs on, all part of the same visual ecosystem, with the depth and intention your work has always had but your brand hasn't shown yet.


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Specializing in

Brand strategy and creative direction.
Visual identity systems.
Websites designed and developed on Squarespace, Showit, and Shopify.
Editorial, Print and Packaging
& the Brand Applications that carry all of it outward.

What I care about most is the part you can't quite articulate yet. The meaning underneath your work. That's where the brand world actually lives. I firmly believe the brands that endure aren't rushed, they're crafted. We’ll work in tandem to craft what feels true to you, resulting in a world with room to grow for the years to come.

Wellness & Specialty

Boutique Hospitality

Beauty & Lifestyle

Architecture & Interior Designers

Wedding Professionals

Specialty Coffee

Creative & Marketing Studios

Wellness & Specialty • Boutique Hospitality • Beauty & Lifestyle • Architecture & Interior Designers • Wedding Professionals • Specialty Coffee • Creative & Marketing Studios •

A young woman with long blonde hair sitting at a wooden table with a laptop, smiling gently, wearing a white shirt, blue jeans, and black loafers, in a minimalistic room.

‍ ‍Hola, I'm Karin. The Strategist, Creative Director & Designer behind Rêverie Studio.

I’ve partnered with established founders across many industries globally–from creatives, service providers, and product-based brands, shift from a generic, surface-level brand disconnected from their work to a distinctive, story-led one.

My craft is rooted in thoughtful groundwork and founder-led storytelling alongside artistry and intention–I’m not confined by a certain style or category, instead I embrace the endless possibilities. I firmly believe the brands that endure aren't rushed, they're crafted.

meet your creative partner

ways to partner with me These paths are shaped around where most founders are when they arrive here and where the brand is meant to go, whether you're scaling, pivoting, or you've outgrown what you have and want to rebuild entirely.
Choose your way in.

  • I. Strategy Session

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    II. The Foundation

    The Foundational Experience, for founders building a new chapter

  • III. The Full-Scope

    The Signature Experience, for established founders in evolution

  • Close-up of a clipboard holding various sheets of paper, including one with the text 'DE LARA STUDIO' and decorative botanical illustrations, on a dark surface.

    IV. In-House Partnerships

    The Continuation of our Partnership to boost the brand’s growth

THE STUDIO'S BRAND DISCOVERY, SELF-LED

Before you rebuild anything, find out what's actually broken.

The same discovery process every Rêverie project begins with, translated into a self-led workshop. Work through it at your own pace and you'll come out with a clear read on where your brand stands and what needs attention first.

you'll also get The Studio Issue, every other tuesday

Let’s be partners this season

If the brand you built has fallen behind the business, this is where that changes. Tell me where you are and what's not working anymore. We can figure out what your brand’s next step is, together.